Strategies for Promoting Your Library’s Digital Resources to Boost Usage

In an increasingly digital world, promoting your library’s digital resources isn’t just important, it’s essential. Making users aware of the resources available and how to access them can drive higher engagement and demonstrate an Return on investment (ROI) on your software investment.
In our latest blog, we’ve suggested five strategies to promote your library’s digital resources and boost usage.
Join Softlink and AIT at QPLA LEaD Conference 2025 in Townsville!

Softlink and AIT are heading to Townsville for the QPLA LEaD Conference, taking place from March 24-28, 2025! Samantha and Suzana will be at the AIT booth (B09), ready to connect with library professionals from across Queensland.
Highlights from SWITCH 2024

SWITCH 2024, held November 12–15 at the Opal Cove Resort in Coffs Harbour, marked an exciting milestone for AIT, now part of Softlink Information Centers. This was the first public library conference since joining Softlink IC, providing a unique opportunity to introduce the combined strengths of AIT and Softlink IC to the public library community.
Expanding Horizons: Softlink Acquires Aurora Information Technology

Softlink Information Centers, a Volaris Group company, has acquired Aurora Information Technology (AIT), a leading developer of software solutions for public and special libraries. Founded in the late 1990s by Doug Coulson and Martin Fisk, AIT has built a solid reputation delivering reliable and user-friendly software.
Softlink Acquires Aurora Information Technology

Softlink Information Centers has acquired Aurora Information Technology (AIT), a respected developer of public and special library software founded in the 1990s. AIT’s team and products will now be part of Softlink, expanding its range of solutions without impacting current support or service for Liberty, Liberty Digital, or illumin customers.
Lights, Camera, Library! Crafting an Engaging Promo Video

Ever thought about giving your library the Hollywood treatment? A short, snappy video could be just the thing to spark curiosity and draw in new faces. In just 1-2 minutes, you could showcase what makes your library special. Ready to roll? Here’s a short guide to putting your library in the spotlight.
How to Host Your Library in the Cloud – A Beginner’s Guide

As we navigate the digital transformation of libraries, understanding the role of cloud hosting in managing library systems is crucial. This guide aims to demystify cloud hosting and explain why it’s a smart choice for your library.
5 Things You Didn’t Know Your Library System Could Do

Integrated Library Systems (ILS) have come a long way and our ILS, Liberty, is at the forefront of this evolution. Over the years, Liberty has introduced many innovative features designed to make managing your library’s resources easier and more efficient.
New Year, New Goals – 5 new year’s resolutions for your library to start 2024 with a bang!

As the new year unfolds, it’s a great time for libraries to set resolutions for the new year and maximize opportunities for innovation and growth. The always changing landscape of information management calls for strategic goal setting.
This blog is a short recap of our recent webinar which delivered five possible resolutions for the new year. And as a bonus, we not only provide 5 ways to start 2024 with a bang, but we’ll also share some essential insider tips to ensure their effective implementation, keeping you on course to achieve your goals.
Enhance Your Catalog Homepage in Just 10 Minutes!

If your library doesn’t have a brand yet, it’s time to think about what would make the space recognizable. Can users and non-users alike easily recognize your homepage? If not, then there is room for improvement!