Optimize the Catalog for Health Information Seekers
Liberty Digital offers a clean, mobile-responsive catalog, making it easy for healthcare professionals to find critical resources such as medical journals. Improved search functionality allows users to locate journals, case studies, and clinical guidelines quickly, which encourages longer visits and higher engagement in your catalog.
Leverage Website Blog and Content Marketing
Use your department’s blog or online newsroom to share library updates, product use cases, employee spotlights, and themed content (like Alex the Alpaca posts). These provide regular, keyword-rich content that you can leverage. For inspiration, explore our blog further.
Share Content to Promote the Catalog
Regular content sharing shows activity to your users. Share updates, via an alerting service, on new medical databases, highlight research support tools, or publish summaries of health trends and studies. Updates featuring keywords like “clinical resources,” “evidence-based medicine,” or “health library services” will help drive users to your Catalog and mimic searches your users already perform.
Promote Training Sessions and Webinars
Hosting events such as PubMed workshops or database training sessions, then sharing recordings or wrap-ups on your homepage and linking to them in email newsletters, boosts visibility and positions your library as a trusted source for professional learning and development.
Structure Content for Better Searchability
Liberty Digital allows content tagging and categorization, and this structured data makes it easier for users to search and find relevant content.
Embed Video for Enhanced Engagement
Post recordings from webinars or training sessions on YouTube and embed them into your Catalog. With tools built into Liberty Digital, you can turn your library into a one-stop shop for your organization’s research needs.
Embedding videos—like tutorials and webinars—not only enhances the user experience but also increases engagement and time spent in the catalog. By using these strategies, health libraries can boost visibility, improve accessibility, support better health outcomes, and maximize the impact of their digital services.
Ready to see what a modern integrated library system looks like? Contact us now.